Thursday, January 23, 2025 Yucatán began its remarkable participation in the 45th edition of the International Tourism Fair (FITUR) 2025 with a significant achievement: its appointment as the Ibero-American Capital of Gastronomic Culture 2025 . This prestigious designation positions Yucatán as a global benchmark for culinary excellence and a must-visit destination for gastronomic tourism. A Spotlight on Yucatán’s Rich Heritage The Yucatán delegation, joined by over 40 representatives from the tourism, cultural, and economic sectors, inaugurated the Mexican pavilion at FITUR 2025.
The Yucatán stand quickly became a focal point of the event, offering an immersive experience that highlights the region’s paradisiacal beaches, stunning cenotes, ancient archaeological sites, and its unique and celebrated cuisine. Visitors to the stand were captivated by Yucatán’s distinctive culinary traditions, which reflect a rich blend of Mayan heritage and modern innovation. From traditional dishes to contemporary flavors, the gastronomic offerings at FITUR 2025 showcased why the state has earned global recognition as a culinary epicenter.
Economic and Tourism Opportunities The title of Ibero-American Capital of Gastronomy 2025 not only underscores Yucatán’s culinary legacy but also opens doors to economic growth and tourism development. This recognition brings heightened global attention to the state, attracting international investors and forging new alliances in the tou.