Old cars are beautiful, but they’re not functional,” Rob Howard told me one day last spring. “People don’t really choose to admit that they’re a pain in the ass. And you tend to find reasons not to drive them.
” Howard isn’t immune to their charms, to be sure: he has a small collection of cars he tinkers with, including a 1957 Chevrolet Bel Air estate and an ’88 Toyota Land Cruiser. But for his commute, he admitted, he drives a Rivian R1T electric truck. It’s just easier.
We were speaking in his office, not far from San Francisco, surrounded by beautiful old cars in the process of being made functional. Howard is the founder and CEO of a small but growing company called Kindred Motorworks, which is in the business of something called restomodding: upgrading classic cars to be more reliable, more road-friendly, with new engines and modern safety features – and, in Kindred’s case, adding the option of rechargeable, battery-powered electric motors . The trend is not new, exactly, but it was boosted over the past couple years as electrification technology became available to hobbyists and body shops.
It’s now possible to turn an old gas-guzzler into an electric car , provided you don’t shock yourself to death. The appeal is obvious: all kinds of people, but especially people with a surplus of both cash and taste, want to drive a rare, classic car around town. At the same time, a lot of the same people are increasingly open to going electric.
And so a smal.