YOU THE JURY: Will this mascara deliver luscious lashes?

YOU THE JURY: Will this mascara deliver luscious lashes? By Rosie Green For You Magazine Published: 08:01 BST, 31 August 2024 | Updated: 08:01 BST, 31 August 2024 e-mail View comments Does. It. Work? This is what you want to know before you splash your hard-earned cash on a product.

Now I can give you my verdict: as a beauty editor I have decades of experience and have tested thousands of make-up/skin/hair potions, so can make an informed comparison. But I only have one face/body and my criteria for success might differ from yours. So we’ve decided to take a democratic approach.

For this new page, the YOU beauty team will choose a product we rate as the best of the best (starting today with this great-value mascara), then get a cross-section of differently aged women, with diverse skin types and tones, lifestyles and experiences, to see if it works for them. We’ll then ask this panel for their honest feedback. In a world of #ads and surreptitious collaborations, this is the whole truth and nothing but the truth.

We will constantly give them products to test, and only publish their verdicts when they’ve all found something they like. A ‘You Loves’ stamp (right) will then be bestowed! THE PRODUCT Maybelline The Colossal Curl Bounce Long-Lasting Mascara , £12.99, boots.

com THE CLAIM Separates, coats and curls lashes to create volume for up to 24 hours. Your lashes will stay lifted all day – no curler required. THE PANEL EMMA GUNAVARDHANA, 46 , beauty expert and host.