YG is a proven hip-hop talent. He's been making acclaimed albums for a decade, and he's been featured on several hit singles. Unfortunately, the rapper's pedigree did not translate to success for his new tape, Just Re'd Up 3 .
The (seemingly anticipated) third installment in his series only sold 8K in its first week. A massive downturn from his last album, I Got Issues, which moved 13,800 units in 2022. Fans were pretty surprised by the downturn.
A narrative quickly developed though, and it had to do with YG's West Coast brother, Kendrick Lamar . The social media consensus was that Kendrick Lamar should have used his considerable success to help promote YG's album. YG supposed Dot throughout the Drake battle.
He was one of the artists who was at the Pop Out show. He also distanced himself from Drake, despite working with the Toronto rapper on two of his biggest singles. "Why didn't Kendrick tweet or post YG's album," one Twitter user questioned.
"Nobody find this weird??" Others took a more hostile approach, and claimed that Lamar used his West Coast peers when it was convenient, but failed to help them out in return. Read More: YG Leads Peace Walk With Rival Gang Members "The Pop Out show did nothing for all these artists that danced on that stage," wrote one irate user. "They all got used for personal gain by Kendrick and nothing more.
Kendrick couldn’t even give them features or post their albums. 'West Coast united' but did nothing for any of them after. Clown show.
" YG.