While visiting the southern town of Yeroham, a resident shared a local secret. In Tel Aviv, you walk 20 steps to find a good coffee shop; in , you build the coffee shop yourself. Located just under a two-hour drive from and Jerusalem and 30 minutes south of Beersheba, Yeroham sits in the heart of the Negev desert.

Throughout the summer on Thursdays, Visit Yeroham hosts “Hamshush BaAyara,” which includes activities such as tours of Lake Yeroham, concerts, star-gazing tours, Bedouin weaving workshops, and more – at just NIS 30 per participant. Escape Tel Aviv’s humidity and stay at the Desert Iris Hotel, where comfort and tranquility await. The hotel features cozy ground-floor bungalows and individual patios perfect for enjoying your morning coffee.

Breakfast is complimentary and includes an ample buffet of eggs, baked goods, cereals, a fresh salad bar, and an abundant coffee station. The hotel has a lovely bar, a refreshing pool, a gift shop with local wines and handmade presents to take home, and a helpful staff connecting visitors to attractions like jeep tours, camel riding, and Bedouin tent excursions. For a homier experience, Yeroham offers hostels and guesthouses like the friendly White Hill Guesthouse with both private and shared rooms.

Yeroham is a small town bursting with things to see, do, eat, and drink. Founded by Tanya and David Pinto, Pinto Winery was scheduled to open in October but due to the outbreak of the Israel-Hamas war, David was drafted to reserv.