Thursday, October 3, 2024 The Department of Tourism Marketing , under Laos’ Ministry of Information, Culture, and Tourism , in collaboration with the Tourism Authority of Thailand , hosted the Laos-Thailand Business-to-Business (B2B) Roadshow 2024 in Yasothon Province, Thailand on October 2, 2024 . This event was part of the Visit Laos Year 2024 campaign and aimed at boosting Thai tourist arrivals to Laos. The roadshow, led by Mr.
Khom Douangchantha , Director General of the Department of Tourism Marketing, provided an opportunity for Lao travel companies to connect with their Thai counterparts, fostering stronger tourism ties. Participating Lao companies included Lao Overseas Travel , Worldwide Travel , Dream Destine , and several prominent hotels such as the Radisson Hotel and Landmark Hotel . On the Thai side, Ms.
Raddawan Saenyotaka , Deputy Director of the Tourism Authority of Thailand’s Ubon Ratchathani Office, led the delegation, which included representatives from several Thai provinces, including Ubon Ratchathani , Nong Khai , and Udon Thani . The roadshow promoted tourism packages, business models, and collaborations to boost the number of Thai visitors, which has been steadily increasing. In 2023, over 1.
3 million Thai tourists visited Laos, and in the first eight months of 2024, over 855,200 Thai nationals traveled to Laos, representing 32.24% of total foreign arrivals. Mr.
Khom emphasized the importance of 2024 for Laos, as the country holds the ASEAN Chair a.