Who is Gemma Bird aka Money Mum?

GEMMA Bird aka Money Mum can proudly say she is "debt free at 42". The thrifty mother-of-two has made a career out of her money-saving tips and is now a popular influencer. 3 Gemma Bird aka Money Mum is a money saving expert Credit: The Sun 3 Gemma is part of Lorraine’s Saver Squad Credit: ITV Born on August 3, 1981, Gemma Bird is a money Influencer, columnist and best-selling author.

After pulling herself out of debt, she used her cash-saving hacks to build herself a career, while also helping others. After initially working as an estate agent, she realised she had a gift when it came to making the most of her money and became a content creator. In 2019, she sent up her Instagram page @Moneymumofficial to share her money-making and saving tips.

Read More on Gemma Bird DIY DO! I saved £10K on my wedding - I got my DIY flower bouquets for free from Aldi Gemma revealed how it took a year of posting daily on the handle - which boasts over 450k followers as of September 2024 - to become a success. In 2020, she started her “Gemma’s No Spend Days” on social media, which massively took off. Following this success she got a book deal, and her Sunday Times bestseller, Money Mum Official: Save Yourself Happy, came out in January 2022.

Shortly after this Gemma was snapped up by ITV's Lorraine, where she regularly dishes out her money saving tips. Most read in Fabulous HOTEL AFFAIR I’m sleeping with my hubby's boss - I’m scared if I stop my man will be fired GREEN EYED 'It's.