deepfake is an that uses deep neural networks (deep learning) to create fake videos, images or audios in which a person appears to say or do something that never actually happened. These videos are generated by using advanced algorithms that combine visual and audio data, imitating a person's face, expressions and voice in a . However, the problems that can arise from the use of deepfakes are several and serious.
On the one hand, disinformation, as they can be used to create false content and mislead people, which can influence public opinion, especially on political or social issues. Faking videos of public figures or common people can damage their image, spread rumors or misinterpret their actions. They can be used for scams and frauds, in an attempt to impersonate people in order to commit crimes, such as financial scams or blackmail.
Or exploitation and abuse, as there is a risk of deepfakes being used to create non-consensual or abusive content, such as fake videos of an intimate or sexual nature without the consent of the people involved. Most deepfaked celebrities in 2024.