Mumbai, Sep 28: Bollywood superstar Ranbir Kapoor, who is celebrating his 42nd birthday on Saturday, has ventured into the space of fashion and lifestyle. The actor has launched his lifestyle brand ARKS, taking the plunge on his special day. Bollywood multi-hyphenate Karan Johar took to the Stories section of his Instagram, and shared a picture of Ranbir, as he told his followers on Ranbir’s behalf about the actor’s new beginnings.

He wrote on the picture, “You've seen the movie star magic and the actor excellence ...

now enter the world of Ranbirs lifestyle aesthetics...

stay tuned and watch this place for more @arks”. Ranbir Kapoor Birthday: Meet the Poster Boy of Boy-Next-Door Fashion (View Pics) . Ranbir’s mother Neetu Kapoor, also wished her son a very happy birthday, and mentioned about his lifestyle brand.

View this post on Instagram A post shared by neetu Kapoor. Fightingfyt (@neetu54) She wrote, “Happy birthday, my joy, my pride, my purest soul. May you always get in abundance whatever you desire or wish for”.

Watch Video Shared by Official Instagram Handle of ARKS: View this post on Instagram A post shared by ARKS (@arks) Ranbir established himself as a superstar after the earth-shattering commercial success of his last release Animal which minted Rs. 915 crores worldwide, as per the industry tracker Sacnilk. Prior to Animal , Ranbir delivered Tu Jhoothi Main Makkaar in which he was paired opposite Shraddha Kapoor.

The film minted Rs. 223 crores worldw.