The campaign's second activation is all about ice cream, vibes, and protecting abortion access PHILADELPHIA , July 25, 2024 /PRNewswire/ -- Today, Vote for Abortion, a people-powered reproductive rights movement inspiring people to use their voices this November, announced its second activation , which will take place across Philadelphia on July 27 . Celebrities, influencers, activists, patients, and providers will traverse the city in ice cream trucks, distributing over $500,000 in free Emergency Contraceptives, provided by Julie , and encouraging Pennsylvanians to use their voice this November to vote. Building on the success from its first activation in Phoenix , which included participants such as Jodie Foster and Busy Philipps, the campaign remains focused on meeting young voters where they are, and amplifying a pivotal issue this election cycle.

"Our bus tour in Phoenix demonstrated how passionate people are about protecting abortion, contraceptive, and reproductive rights," said Jenny Kay , spokesperson for the campaign. "Young voters have historically had low turnout, but we know that we can change that record if they feel connected to an issue enough to show up and vote on it. We're really excited to roll across the city and get young voters inspired about the change they can make this fall.

" About one-quarter of Americans said access to abortion is "one of the single most important issues" in their vote for president, according to a Washington Post-ABC News-Ipsos po.