With the aim to celebrate India’s new clientele, a major player in the luxury game, the Italian house which just opened its doors last year in the country, has launched its first India-specific bag that celebrates Diwali. Loyalists will see an exclusive limited-edition collection of 25 bags from Valentino Garavani that have been designed with this festive theme in mind. What does that entail? An eye-catching arrangement of crystals and colours threaded in a delectable pattern by Indian craftsmen into the surface of the VSLING.

Each of the champagne gold top handle bags took a total of 18.5 hours to craft—easily the equivalent of your couture lehenga . Easily one of the most money-making periods for businesses, the weeks leading up to Diwali is a time when Indian shoppers tend to spend the most on acquiring new items for their wardrobe, which includes everything from new lehengas to shoes and matching bags to go with them.

Valentino’s crystal-laden offering serves as another reminder of the Indian landscape emerging as a serious business opportunity, where Indian festivals like Diwali are given an equal amount of weightage, previously perhaps only reserved for annual events like Chinese New Year or Christmas. The Valentino Garavani VSLING will be in stores across New Delhi and Mumbai from October 24th Also read: The future of Valentino under Alessandro Michele will perhaps have a touch of desicore Exclusive: Rahul Mishra X Tod’s pays homage to Indian craftsmanship Has .