V Pictures, Launched By Vietnam Arm Of Korea’s CJ CGV, Makes Market Debut In Busan With ‘Face Off 7: One Wish’, Horror Hit ‘Ma Da’

EXCLUSIVE: V Pictures , a subsidiary of the Vietnamese arm of Korean exhibitor CJ CGV , is making a big push into international sales of Vietnamese movies here at Busan ’s Asian Contents and Film Market (ACFM), with a slate including recent hits Face Off 7: One Wish and Ma Da: The Drowning Spirit . Directed by Ly Hai, Face Off 7: One Wish is the latest instalment in a blockbuster franchise and the second highest-grossing Vietnamese film of all time, taking more than $19M since its release in April 2024. V Pictures has already distributed the film in Taiwan and Singapore.

Horror movie Ma Da , directed by Nguyen Huu Hoang, is the highest-grossing Vietnamese horror film ever at the local box office with a take of $5.1M (VND126BN). It also recently became the second highest-grossing Vietnamese film of all time in Taiwan.

“The Vietnamese film industry has been experiencing significant growth in recent years, with more high-quality productions and a rising number of successful local films,” said CJ CGV Chief Content Officer Nguyen Hoang Hai, adding that local films grossed around $60M (VND1.5TR) at the Vietnam box office in the first half of 2024. CJ CGV is currently Vietnam’s largest exhibitor with 80 sites and 480 screens across more than 30 provinces.

The Vietnam arm also distributes both Vietnamese and international films, including titles from Warner Bros, Universal and Paramount. The company launched V Pictures in 2019 to invest in Vietnamese movies, at a time when th.