BY Dive into the fascinating world of digital fashion and luxury with our exclusive interview from New York’s Swarovski store, featuring a conversation on the with mmERCH’s Colby Mugrabi, Seedphrase, and Now Media’s Matt Medved. Discover how Seedphrase and Mugrabi sparked a partnership, leading to a unique blend of web3 innovation and traditional luxury with Swarovski and Christie’s. Learn about the roles of Claire Silver in creating exclusive artwork and the introduction of gamified, luxury hoodies enhanced with Swarovski crystals.
Join us to explore how this collaboration is not just pushing the boundaries of fashion, but also making it accessible to traditional fashion and art collectors. Features & Guides.