Friday, November 15, 2024 UK tourism suppliers are preparing to captivate key buyers from the Gulf Cooperation Council (GCC) countries and Asia by showcasing Britain as a must-visit destination. This effort is part of VisitBritain’s upcoming ‘Destination Britain Middle East and Asia’ trade mission scheduled for 20-22 November in Bengaluru, India. This pivotal three-day event will bring together numerous industry suppliers from across Britain to engage with over 70 leading buyers from China, the GCC, Japan, India, and South Korea, aiming to boost tourism to Britain.

The gathering will feature hundreds of pre-arranged one-on-one business meetings, along with various networking events and informative seminars. These sessions will present Britain’s latest tourism offerings and experiences, enhancing international buyers’ knowledge about Britain’s high-quality tourism products and competitive travel packages. This initiative is designed to expand travel plans and increase visitor expenditures across regional British economies.

Tourism Minister Sir Chris Bryant said: “We are determined for the UK to become the best country in the world to visit, and attract more inward investment. This trade mission to India is our latest move to boost business and trade for the UK’s visitor economy. “Whether it’s castles in Wales or stately homes in England, thrilling football matches in Manchester or dazzling live music gigs in Liverpool, there are so many reasons to visit and.