Tuesday, August 20, 2024 Turkish Airlines, the national flag carrier of Turkey, has announced the extension of its long-term partnership with Travelport, a global technology company that facilitates travel bookings for hundreds of thousands of travel suppliers worldwide. This renewed collaboration will see Turkish Airlines enhance its modern retailing capabilities through Travelport+, Travelport’s next-generation platform designed to streamline travel distribution and retailing. Under this extended agreement, Turkish Airlines will leverage Travelport’s advanced retailing tools, including an automated allocation management feature that will significantly improve the airline’s inventory management and the ability to customize group bookings.
This feature allows Turkish Airlines to tailor its group offers more effectively for travel retailers using the Travelport+ platform, enabling a more personalized and efficient booking experience. The partnership also includes the continued use of Travelport’s data intelligence services and Rich Content and Branding (RC&B) solutions, which are essential for Turkish Airlines to optimize its product offerings and enhance its brand visibility across the global travel market. By utilizing these powerful tools, the airline can make more informed decisions and deliver more relevant, customized offers to travel agencies and customers alike.
Chris Ramm, Vice President of Air Partners – EMEA, India, and Global Sales Strategy at Travelport,.