SINGAPORE , Aug. 16, 2024 /PRNewswire/ -- TravelThru, a rapidly expanding global passenger transportation company, has introduced its new "Alba Loyalty" program, aiming to reward frequent customers and cement its position in the competitive travel market. The launch comes as TravelThru celebrates two years of impressive growth since its founding.

The Alba Loyalty program offers members the opportunity to earn points on transactions, which can be exchanged for a variety of perks including discounts, service upgrades, and complimentary add-ons. In a novel approach, TravelThru is also offering new customers the option to purchase membership cards, granting immediate access to these benefits. TravelThru CEO Tan Mai highlighted the company's customer-centric philosophy: "Our success is intrinsically linked to customer satisfaction.

The Alba Loyalty program is our way of expressing gratitude to our loyal clientele." Industry experts view this move as a strategic expansion beyond TravelThru's core transportation services. By incorporating benefits such as eSIM services, travel insurance, and fast-track airport access, the company is positioning itself as a comprehensive travel solutions provider.

Since its inception, TravelThru has experienced remarkable expansion, now serving millions of customers annually across hundreds of global destinations. The company credits this rapid growth to its commitment to innovation and service excellence. Looking ahead, TravelThru plans to enhance t.