LAGOS – Mrs. Lola Ade-John, the Minister of Tourism has been chosen as the Special Guest of Honour at the forthcoming 20th edition of Akwaaba African Travel Market. The three days tourism and hospitality event, which would start on September 22 through 24 in Lagos, would also highlight the seventh African Youth Tourism Bantaba.
A statement by Mr. Ikechi Uko, the organiser of the event, said that the minister’s involvement underscored the Nigerian government’s dedication to youth empowerment and tourism development. The statement hinted that Ade-John since her appointment last year, had been a strong advocate for sustainable tourism and would deliver the keynote address, focusing on the role of young Africans in shaping the future of tourism on the continent.
The African Youth Tourism Bantaba has grown into one of the most important segments of the Akwaaba Travel Market, providing a platform for young tourism enthusiasts, students, and emerging professionals to interact with industry leaders, share ideas, and gain insights into the workings of the tourism and hospitality sectors. With Africa’s tourism industry projected to grow rapidly, this year’s Youth Bantaba, Uko said would focus on ‘Activating The Youth Tourism Potentials of Africa, A Call To Duty.’ Also, the famous Jollof Rice challenge would kick-off on the September 22, with chef from top hotels in Nigeria vying for mouthwatering prizes.
Furthermore, the organisers of Akwaaba African Travel Market would b.