Friday, July 19, 2024 Tourism Malaysia initiated a business-to-business (B2B) workshop as part of a three-day, two-night familiarization trip exploring both Putrajaya and Kuala Lumpur. This event promotes the concept of twin-city vacations in Malaysia. The workshop took place at the Zenith Hotel in Putrajaya, where 14 travel agents from Singapore engaged with over 40 local stakeholders including travel agents, tourism product proprietors, and hotel operators from the two cities.
This session sparked the formation of new business collaborations, the renewal of existing contracts, updates on tourism products, and the crafting of appealing travel packages tailored for Singaporean tourists. It also provided an opportunity for attendees to experience firsthand the latest tourism offerings. Mr.
Lee Thai Hung, Deputy Director General (Promotion) of Tourism Malaysia, welcomed the participants. He expressed his optimism about the productive discussions and collaborations that were expected to unfold during the session, aiming to forge strong business ties and develop unique travel packages for Singaporean visitors. The program will proceed with a series of educational activities in both cities.
These include a scenic boat ride on the Putrajaya Lake, tours of newly opened hotels, a visit to the Merdeka 118 observation deck, an exploration of Broga Orchard Hills, and a journey through Kampung Baru, the last remaining traditional village in central Kuala Lumpur. Additionally, participant.