In the wake of the COVID-19 pandemic, business travel has undergone significant changes. However, Africa is rapidly emerging as a powerhouse of economic activity, offering a wealth of opportunities for business travellers. With its diverse markets and vibrant economies, the continent is home to numerous cities that are becoming prime destinations for corporate engagements.
From tech hubs to financial centres, these top 10 African cities stand out for their business-friendly environments, robust infrastructures, and dynamic growth prospects, making them essential stops for any discerning business professional. Read also: Top 10 destinations for business trips globally Analyzing data from one million Instagram posts featuring #businesstrip from October 2022 to February 2024, Givetastic provides insight into the latest trends in post-pandemic business travel by focusing on geotagged city locations. Here are the top ten destinations for business trips in Africa.
Leading the list is Marrakech, with 1,221 geotagged posts. Known for its vibrant culture and rich history, Marrakech is not only a major tourist destination but also an attractive location for business travellers. The city’s blend of traditional and modern influences makes it an appealing place for researchers and business executives alike.
Additionally, Morocco’s efforts to become a prominent player in the global business world, particularly through Casablanca’s financial sector, are paying off. With 935 geotagged .