Molly Roberts, also known by her online handle Mollerina, is one of the leading fashion and beauty influencers in the rising wave of Irish TiKTokkers who have been redefining the influencer industry in recent years. While Instagrammers are still a prime part of the influencer industry, TikTok stars are quick with their content and exude a level of authenticity that fans flock to. Molly, who is 27 and based in Dublin, shares her life as a fashion and lifestyle content creator with her relatable videos as well as chatty vlogs that have seen her amass a community of 154,000 on TikTok, plus almost 20,000 on Instagram.
Read more: TikTok star Annalivia Hynds on passing down the passion for GAA to her young family Read more: Kayleigh Trappe feels like she ‘let people down’ after RTE 2fm job reports Many of her videos focus on fashion, styling and playing dress up with her wardrobe. Here popular fashion series 'Moll Doll' helps her followers to visualise how different items look when paired with different pieces in a fun, faux-interactive format. For Molly, her style's foundation is built on mixing feminine and masculine and edgier pieces, and what she wears really depends on the day.
"I believe the most important thing is being comfortable in your clothes. I can get overstimulated easily, so as long as I'm comfortable I will feel confident in what I’m wearing," said the creator, who has also been open about her journey with ADHD. "My outfit can completely change my mood.
If my.