Fashion loves a new erogenous zone. Who can forget the entire red carpet season, a few years back, that was wall-to-wall sideboob with a few statuettes thrown in. Or the Britney and Christina years, when music videos and magazines were a montage of hipbones, out and proud above low-rise waistbands, like shark fins poking out of an ocean.

There were seasons of Sex and the City that were love letters to toe cleavage. Not to mention the years, too many to mention, that have been in thrall to cleavage itself. Well, now we have a new one.

Right now, the erogenous zone of the catwalk is your neck. Don’t stress about what hemline to wear. Don’t waste time worrying whether black opaque tights are in or out.

Just pay close attention to what’s going on right under your nose, style-wise, and you can’t go wrong. The part of your fit that’s nearest your face has always been where clothes send their clearest messages. The terms blue-collar and white-collar signal entire economic demographics by referencing only a couple of inches of fabric.

And what about a dog collar? A universal identifier that is visually subtle – no purple robe, no ornate headgear – and yet entirely unmissable. In other words, people will look at what you wear at the collar to figure out who you are. Naturally, one of the things that you want them to spot is that you are very stylish.

Pay close attention to what’s going on right under your nose, style-wise, and you can’t go wrong There are two major s.