Copy link Copied Copy link Copied Subscribe to gift this article Gift 5 articles to anyone you choose each month when you subscribe. Already a subscriber? Login For older generations, their 20s consisted of a daily moisturiser and SPF on a sunny day. Gen Z, however, is preoccupied with anti-ageing long before they need it.

And yet it’s hardly surprising that a generation of young women raised on social media, which has ingrained users with a hyper-awareness of appearance and unrealistic beauty standards, is so anxious about looking old. The Telegraph London Copy link Copied Copy link Copied Subscribe to gift this article Gift 5 articles to anyone you choose each month when you subscribe. Already a subscriber? Login Follow the topics, people and companies that matter to you.

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