Wednesday, August 28, 2024 The Caribbean Hotel and Tourism Association (CHTA) has announced the 2024 Virtual Annual General Meeting (AGM), scheduled to take place on November 15, 2024. This pivotal event aims to bring together key stakeholders in the region’s tourism and hospitality sectors, including government officials, hotel operators, and tourism experts, to discuss strategies for driving growth and resilience in the Caribbean tourism industry. The AGM will focus on critical issues such as sustainable tourism, digital transformation, and post-pandemic recovery efforts, leveraging the latest industry trends to enhance the Caribbean’s competitive edge in the global market.
Key Focus Areas for the 2024 AGM The 2024 AGM by CHTA is expected to spotlight several crucial areas, including: Sustainable Tourism Practices : In alignment with global goals and regional initiatives, the AGM will delve into sustainable tourism practices. The Caribbean, known for its pristine beaches and rich cultural heritage, faces challenges related to climate change and environmental conservation. The CHTA will discuss actionable steps to promote eco-friendly tourism, aiming to reduce the industry’s carbon footprint and protect natural resources.
Digital Transformation in Tourism : The meeting will also explore the role of digital technology in shaping the future of Caribbean tourism. With increasing reliance on digital platforms for marketing, bookings, and customer engagement, the CHTA aims .