We’ve seen the beauty realm evolve in a multitude of ways over the past decade. Long gone are the days when celebrity beauty ops would be dedicated solely to the red carpet with techniques used often obscured from the public eye. We’ve fast moved on to an aspirational age of social media: how-to tutorials by the professional artists themselves, established content creators sharing their own cosmetic hacks and even full-face routines by some of the biggest A-listers.
And we’ve all emerged the better for it. It’s undeniable—the likes of Instagram and TikTok have given us all a space for unabashed self-expression. And for some, an artfully made-up mien or a customised change of talons are the perfect canvases to do so.
Pop culture has had significant influence in the sphere; with entire visuals modelled after films of the ’80s or popular drama Euphoria , the latter for that hit of Y2K. Experimentation is abound, with novice creators and popular personalities alike attempting to ace a make-up look that is all the rage or share a thematic one-off look for others to recreate. Then begs the question: how do we sieve out the best of all? Make-up trends surely begin somewhere, and learning from our seasoned celebrities is never a bad place to start if you’re feeling overwhelmed.
Vogue Singapore might be of help to you on that front—with our monthly curation of captivating beauty moments, courtesy of our favourite faces from Hollywood, the K-pop scene and more, just for.