A high street in Cardiff has been lauded as the most appealing high street in the UK , while no street in London has even made it into the top 10, new research has found. Online shopping retailers have made it extremely easy to buy over the internet, purchasing items as quickly as you can say “click to add to shopping cart.” Access to online stores has seen the decline of taking to your local shopping parade over the years and it now takes a lot for a street to get people to want to traverse down their row of stores.

However, according to research by American Express , Queen Street in Wales ’ capital has done just that, taking the top spot on the list of high streets with the best formula for attracting shoppers. The study, carried out with retail experts Global Data, surveyed 2,000 shoppers across Britain to unveil what they think makes the best high street experience and combined this this with in-depth analysis to find the best high street in the country. Queen Street came out on top after it offered a good variety of retailers along its stretch, and it is only a stone’s throw away from historical landmarks and indoor shopping centers.

Situated right next to Cardiff Castle and some of the city’s top museums, the street also boasts independent stores, like the gift retailer Cardiff Creative Shop inside Queen’s Arcade, and the array of big chains attracting people to the area. It was also touted as the best due to its accessibility and travel links, with it being.