HOUSTON — The Texans matchup against the Ravens on Christmas Day was already shaping up to be a marquee event—and one of the hottest tickets in town. But snagging a seat at NRG Stadium just got even pricier, thanks to Houston’s own Queen B. Beyoncé will take the stage at halftime for a performance streamed live on Netflix.

KHOU 11 spoke with a ticket broker who said prices have surged since the announcement. Just 24 hours ago, a lower-level ticket was selling for about $250. Today, those same tickets are going for around $350 through local brokers, with prices expected to climb even higher.

nside the Houston Texans Team Shop, Christian Hildalgo was picking up a few items. His birthday is today, and as a die-hard Texans fan, his family now has even more reason to celebrate. "It’s not really my thing but I’ll definitely watch it just because it’s Beyoncé.

She’s from Houston," he said. RELATED: Beyoncé returns to Houston for halftime performance during Texans Christmas Day game In a surprise announcement, Beyoncé shared on social media that she’ll be performing at halftime during the Texans-Ravens game on Christmas Day. "Awesome, awesome.

It’s great just to see a performer and a game. That’s just going to hype me up right there," said fan Delia Rosales. A Christmas Day game is always a coveted ticket, but adding Beyoncé into the mix has made it even hotter.

“Beyoncé made it more valuable for the City of Houston,” said Kayla Ramsey, a broker wi.