Telling clue Pip Edwards has completely cut ties with P.E Nation after stepping back from fashion brand 'to pursue new creative challenges'

Telling clue Pip Edwards has completely cut ties with P.E Nation after stepping back from fashion brand 'to pursue new creative challenges' READ MORE: Pip Edwards praises her 'fave team ever' By Kinta Walsh-cotton For Daily Mail Australia Published: 02:15, 14 August 2024 | Updated: 02:25, 14 August 2024 e-mail 1 View comments Pip Edwards has already started promoting rival fashion brands following her shock move to step down as the creative director for her athleisure company P.E Nation .

The entrepreneur, 44, took to Instagram on Wednesday during her luxury getaway to Europe as she flaunted her incredible figure in black and white one piece bathers. Tagging the designer brand SIR., the socialite paired the $220 swimsuit with a black Prada bucket hat and a brown scarf from the Gucci x Balenciaga collection.

For a touch of modesty, Pip then covered up with a mesh mini skirt and a $800 Gucci x Balenciaga scarf while hiding her eyes behind a set of LUV LOU sunglasses, a brand she also promoted. After spending a day in the water, the fashion designer promoted yet another brand that evening when she went out to dinner in a $350 maxi dress from Faithfull. Tagging the company in the photo, Pip added she was 'obsessed' with the brown dress that featured a very racy open back.

It comes after Pip revealed she has taken a 'step back' from her hugely popular fashion label P.E Nation . The designer revealed on Sunday that while she will remain a force at the brand, she will no longer hold.