KUWAIT: stc has consistently demonstrated its commitment to supporting the community through its comprehensive Corporate Social Responsibility (CSR) program, which was further strengthened this year with its Sustainability Program. As a pioneer in Kuwait’s telecom and digital industries, stc has been a catalyst for positive change by implementing or participating in initiatives within the key areas of education, environmental sustainability, sports, youth empowerment, and entrepreneurship. Through these activities and initiatives, stc aimed to make lasting contributions in the community, while also aligning with the company’s strategic focus on enabling digital transformation.
Danah Al-Jasem, General Manager of Corporate Communications at stc, said: “Over the years, stc broadened its CSR framework to include various sub-programs that have played a role in shaping the company’s commitment to its key pillars. Initiatives such as ‘Weyak’, the educational ‘upgrade’ initiative, and ‘Because We Care’ have now taken on a more prominent role under the framework, with annual reoccurring initiatives launched under their respective umbrellas.” Aside from its partnerships and collaborations, stc launched its own unique initiatives focused on addressing and highlighting key topics that impact the community.
The initiatives, in alignment with the company’s CSR pillars, aimed to either engage with the community or the company’s employees in different positive ways..