National Award-winning actor Sonam Kapoor, known for her strong author-backed roles and a self-confessed bibliophilic, continues to lend her voice and support as brand ambassador for Word to Screen at MAMI Mumbai Film Festival in partnership with Soho House Mumbai. Soho House Mumbai provides a space for filmmakers, industry leaders and creative minds to come together for meaningful conversations. After yet another successful edition in 2023, Word to Screen Market is back on September 26, 2024.
The Options Market offers a unique platform to writers, publishers, and filmmakers to engage and option stories for various film cinematic formats. This year the Market opened entries to non-fiction articles published in print and online newspapers and magazines. Over 120 books and magazines were submitted this year, out of which 15 titles have been selected to present at the Open Pitch Session at the Market.
A first-of-its-kind initiative, Word to Screen, was launched in 2016 by MAMI and has since served as a dynamic and inclusive platform that explores the synergy between the power of the written word and the magic of cinema. It aspires to build an ecosystem that makes it easier for publishers from across the region to pitch, and filmmakers to foster collaborations and explore new stories for screen. Sonam Kapoor’s keen interest in books and sharp instinct for a great story, as reflected in her choice of cinema, make her the perfect champion for Word to Screen, aimed at exploring th.