Snack Drawer has appointed creative experts Beaurey Chan , Zoe Anastasiou and Sarah Rogan to the agency’s social, editorial and account services. Chan joins as social and content lead for Snack Drawer’s Netflix client with a strong background at Think HQ, where she led numerous successful social media and content strategies for the Department of Social Services, Respect Victoria and BreastScreen Victoria. In her new role at Snack Drawer, she will oversee the development and execution of innovative social content that aligns with clients’ brand objectives.
“I feel that I’ve joined Snack Drawer at the perfect time, the agency is thriving and it’s exciting to be part of that growth,” Chan said. “I’m looking forward to working closely with the team to craft dynamic, creative content that truly resonates with our audiences.” Anastasiou steps in as editorial strategist, bringing expertise from an impressive journalistic career, including roles as acting fashion and beauty editor at Refinery29 Australia and fashion editor at Marie Claire UK.
Anastasiou will drive the editorial strategy on social for Netflix ANZ, ensuring it is engagement and resonance with target audiences. She said: “I’m excited to continue Snack Drawer’s dedication to creativity and cultural relevance and I look forward to ensuring our content not only stands out but also supports our clients.” Rogan takes on the role of senior communications account manager, bringing her experience of .