MACAU , Oct. 7, 2024 /PRNewswire/ -- SJM Resorts, S.A.

("SJM") proudly participated as the chief sponsoring partner at the Trip.Biz Business Travel Summit in Seoul on 30 September, showcasing Macau's offerings tailored for corporate travellers. This third edition of the Trip.

Biz business conference in Asia , themed "Going Digital, Moving Faster – Digital Transformation," gathered over 100 corporate clients, partners, and industry leaders from the region. SJM's presence at the summit signifies its commitment to driving corporate travel to Macau and promoting the city as a global travel destination. According to the Trip.

Biz White Paper, 2023 saw 77.04 million outbound business trips from mainland China to Hong Kong , Macau , and Taiwan , highlighting these regions' popularity as travel destinations for the mainland Chinese business travellers due to their convenient locations. "SJM is committed to supporting Macau's development as a 'World Centre of Tourism and Leisure' by creating diversified 'Tourism+' products that showcase Macau's unique charm and cultural heritage.

SJM also aligns with the Macau SAR Government's push for technology-driven tourism, leveraging advanced technologies to drive innovation, as seen in attractions such as 'AI Wonderland' and 'Martial Art Arena,' which utilise 'Tourism+ Education' to add new vitality and enrich the visitor experience," said Daisy Ho , Managing Director of SJM. Rooted in Macau for over 60 years, SJM is a leading integrated touris.