Diwali 2024 delivered a cinematic showdown unlike any other, with Anees Bazmee’s Bhool Bhulaiyaa 3 going head-to-head against Rohit Shetty’s Singham Again. Despite both films emerging as hits, the journey to their release was anything but smooth. In a recent tell-all with Connect Cine, T-Series head honcho Bhushan Kumar shared the behind-the-scenes drama and the industry power struggle that led up to the big clash.
According to Bhushan Kumar, every effort was made to avoid this Diwali duel. He revealed that he met with Ajay Devgn and Rohit Shetty to discuss alternate release strategies but the timing just wasn’t on their side. “I even met Ajay Devgn and Rohit Shetty.
I told them, I had announced the film first and had some commitments to OTT platforms which is why I could not push the film,” Kumar explained. The irony? Singham Again’s theme, inspired by the Ramayana, made Diwali the perfect launchpad. “They understood, but they also had their limitations as the film’s theme was inspired by Ramayana so they could not miss the Diwali release,” he added.
A post shared by KARTIK AARYAN (@kartikaaryan) The result? Both camps were left with no choice but to brace themselves for a box office collision that was bound to spark fireworks, both literally and figuratively. Things got particularly heated when the Bhool Bhulaiyaa 3 team raised concerns over what they called an unfair screen allocation. Bhushan Kumar didn’t hold back, detailing the friction between the t.