SHERATON Cebu-Mactan Resort is deepening its commitment to Cebu City by celebrating and promoting the region’s unique charm and culture through its strategic initiatives and its brand platform to boost the city’s international profile. “Sheraton, as a global brand, follows a certain standard, but we also localize our approach. It’s up to us to localize it and put the story inside it,” Sheraton Cebu Mactan Resort Marketing and Communications Manager JM C.

Sequihod told the BusinessMirror. Sequihod explained that while every Sheraton hotel upholds the brand’s core identity, local adaptations give each property a distinctive character. The 11-hectare property on Mactan Island, developed by Cebu-based AppleOne Properties, Inc.

, represents the culmination of the vision to blend local cultural elements with global hospitality standards and the expertise of its owners, Ray and Venus Manigsaca. Prime venue for MICE The resort, which is just 30 minutes away from the Mactan International Airport, features a multi-story building with balconies overlooking the ocean, and a pristine beach with palm trees. It boasts 261 luxurious rooms and suites, including options such as the Sheraton Honeymoon Suite, Junior Suites, Executive Suites, and the opulent Presidential Suite.

With amenities designed for both leisure and post-business relaxation include a pool with a natural, lagoon-inspired design and a gently sloping entry, which makes it both accessible and inviting. For further re.