Share to Facebook Share to Twitter Share to Linkedin Serendipity3 will open its first NYC outpost at OYO Times Square in early September 2024. Shown is ..
. [+] an illustration of part of the restaurant's interior. Photo courtesy of Serendipity3 Fans of Serendipity3 might first think of this popular New York City dessert spot for their signature treat — the Frrrozen Hot Chocolate.
Starting in early September 2024, they will have two places to choose from, Serendipity3’s original Upper East Side location or their new outpost in Times Square. In timing with the restaurant’s 70th anniversary this year, Serendipity3 is opening Serendipity3 Times Square. Its location is within OYO Times Square, a hotel along West 47th Street at 7th Avenue.
This branch is scheduled to open publicly on September 5. “What prompted our second location was our need for more space to be able to better serve our guests,” explained Chef Joe Calderone, Serendipity3's chief creative officer. “What better place than Times Square — the crossroads of the world.
” Serendipity3's signature item is their Frrrozen Hot Chocolate. Michele Herrmann Founded in 1954 by three friends, Calvin Holt, Stephen Bruce, and Patch Carradine, on Manhattan’s Upper East Side, Serendipity3 is now marking its first expansion in NYC. In the past, the brand had outposts in Westport, Conn.
, Boston, Boca Raton, Las Vegas and Washington, D.C. and even in Tokyo.
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