JESUS SAID, “For, I was hungry, and you gave me something to eat, I was thirsty and you gave me something to drink, I was a stranger and you invited me in, I needed clothes and you clothed me, I was sick and you looked after me, I was in prison and you came to visit me.” (Matthew 25:35-36) It is that time of year when many do a little giving back to others and to the less fortunate. It is also a time when corporate Jamaica looks for places and organisations to give something to.

Giving is indeed a wonderful thing to do. Giving also brings good market appeal to the givers. Smiling pictures amid Santa’s image will showcase the kindness of the givers.

Many would never imagine the untold suffering that many poor and unrepresented fellow citizens live every day. They come to us in the week at church for help of all sorts. Inviting you to give to our outreach programmes may not inspire much support.

This is because people are, generally speaking, moved to give when they see pictures with moving stories of those in suffering and pain. Just ask them at Food For The Poor Shelter, other shelters, the Salvation Army, the Seventh-day Adventists, the Roman Catholics, and a host of other church organisations. Check out the Portland Rehabilitation Management Homeless Shelter.

Christ Church, Vineyard Town (like many other churches) refuses to fill social media with pics of crying, depressed folks in need of help. Their dignity should not have to be sacrificed in the quest for help. Las.