There's always a mad rush from loyalists and otherwise interested customers when a new device comes out. We see this early on every year when new Samsung flagships are unveiled and later in the year when the company comes out with its new foldable devices. As its foldable lineups go from strength to strength, the excitement and demand for new Galaxy Z Flip and Galaxy Z Fold devices is increasing with every iteration.
It's not uncommon for the company to sell several million units of the new devices within the first few weeks. A couple of millions are sold in its home country of South Korea alone, with the other big chunk of sales coming from key markets across North America, Asia, and the Middle East. However, once that initial rush dies down, the company has to keep the momentum going, and we've seen it employ different strategies from time to time for nudging sales along.
Often it's through , online-exclusive color options, and partnerships with carriers. In South Korea, Samsung's carrier partners have they're offering on the new foldables to drum up more sales. Evidently, there are many proverbial cats in the bag that Samsung can pull out, but the one it has recently extracted has all the markings of a great strategy, one that should be expanded across markets.
Ahead of the 2024 NFL season kicking off in the first week of September, Samsung announced the launch of . The $79.99 Flipsuit Case is a silicon case for the Galaxy Z Flip 6 that can hold an NFC card at the back.
Wh.