The flagship smartphone race is heating up, and Samsung and Apple are no longer the sole players in the premium segment. Brands like Google, Vivo, and Xiaomi have entered the fray, crafting high-end flagships that not only challenge Samsung but, in many cases, surpass it—particularly in camera performance. With so many choices now available, we have curated a list of the top flagship alternatives to the Galaxy S24 Ultra for you to consider.

Google Pixel 9 Pro XL If you're after a no-nonsense device with one of the best cameras on the market and a host of top-tier AI features, the Pixel 9 Pro and Pixel 9 Pro XL are excellent options. Powered by Google Gemini, these phones deliver a premium experience. This year’s Pixel series has a luxurious build quality and comes bundled with extras like a one-year Google Gemini Advanced subscription and class-leading software, backed by up to seven years of Android updates.

Additionally, the display has been rated the best by DXOMark. While the processor isn’t the most powerful—falling short of Qualcomm’s Snapdragon 8 Gen 3 as seen in the Galaxy S24 Ultra—it offers snappy everyday performance and decent app-launch speeds. However, it's not ideal for intensive tasks like gaming or exporting Lightroom photos, where it’s marginally slower than its Snapdragon counterparts.

That said, the Pixel 9 Pro XL excels in areas like cameras and AI features, outshining the S24 Ultra in most respects. Also Read: Most common passwords in the w.