Share to Facebook Share to Twitter Share to Linkedin If you thought that industrial design was just about fitting components together and adding a company logo, think again. Samsung has a global network of design studios which employs around 1,500 designers, making it one of the world’s largest design powerhouses. Samsung Galaxy Fold6 Samsung I sat down to talk to Felix Heck, Head of Samsung Design Europe, and Deborah Honig, Chief Customer Officer for Samsung UK about what goes into Samsung’s design.
Forbes Dyson OnTrac Headphones Hands-On: Strong Sound And Cool Customization By David Phelan First, Felix Heck explains how the studios are set up, and stressed the material technology capabilities. “We are not only designers, we also have experts majoring in sociology, engineering and psychology, which encourages a different perspective and promotes creative collaboration. In recent years there’s been a big shift to user experience which is why these disciplines are so important for the product aesthetic.
Samsung has a global network of studios and each studio is tasked with developing innovative design, identifying regional specific needs and staying abreast of global trends.” He goes on, “I work in London and Milan. One of our main roles is trend forecasting.
We investigate how social shifts happen, where they happen. That means we look for the next generation of product design and user experience. We have always been focused on design and diverse talents design va.