It sees the singer share what she’s most excited for at the Games of the XXXIII Olympiad Sabrina Carpenter has starred in a new advert, promoting the 2024 Paris Olympics. Check it out below. Made for NBCUniversal, the 60-second clip sees the pop star sitting in a Parisian-style café, surrounded by empty espresso cups and reading a newspaper.
After seemingly drinking too much coffee, she begins to hallucinate and starts a conversation with an imaginary bird, explaining how excited she is for the Games of the XXXIII Olympiad, which will kick off in Paris on July 26. She tells the bird about all the reasons why she is looking forward to the Olympics – naming the opening ceremony on the Seine, Simon Biles’ comeback, and the USA vs. Australia rivalry in the pool as some of her most anticipated moments.
“I’ve never been more excited about anything in my life,” she concludes, with the people in the cafe looking at her in confusion, and deducting that she has “had too much espresso”. The ad also includes clips of athletes competing in previous editions and promotional footage filmed at the Universal Studios Lot in 2023, as well as having the singer’s hit song ‘Espresso’ fittingly playing in the background. Check it out below.
“Who better than the star of the summer, Sabrina Carpenter, with her chart-topping single ‘Espresso,’ to get everyone excited about the event of the summer, the Paris Olympics,” said Joseph Lee, SVP, Creative Marketing, Sports & E.