California-based EV maker (RIVN) was the most satisfying US auto brand, according to the 2024 JD Power US Automotive Performance, Execution, and Layout (APEAL) study. Although it had the highest rating, since Rivian didn’t meet the criteria, it was not officially ranked. Here’s why buyers love up-and-coming EV brand.
Rivian builds more than just electric-powered cars. Rivian’s “Adventure Vehicles” are designed to tackle on-and-off-road adventures while contributing to a cleaner future. The last thing you want to do when traveling to a campsite, national park, beach, etc, is show up with a loud, air-polluting gas vehicle.
Rivian looks to change that. Rivian’s fully electric R1T pickup can plow through +3 feet of water, rock climb a 100% grade, and accelerate like a sports car, all with zero tailpipe emissions. The electric pickup also gets up to 420 miles range to not only get you to your next adventure but back with enough charge to spare.
The R1S includes much of the same. It gets up to 410 miles range. However, with three-row seating, the R1S has enough room to pack the whole family and luggage.
Like Tesla, Rivian is building a community with drivers. The EV maker holds company events like Friends and Family Day and various meet-ups across the US. Rivian is also building an extensive charging network, like Tesla, but with a focus on adventure destinations like national parks and other high-traffic areas.
It opened its last week outside Yosemite Park with a libra.