RIYADH: The resurgence of ithmid in the Saudi market among the youth has sparked interest and discussion in recent months. Ithmid, also known as kohl, is a type of eye cosmetic that has been used in cultures the world over. It is made of ultra-fine and homogenized powder containing a mixture of minerals or elements.

Ithmid has a long history of use in the Arabian Peninsula and other parts of the Middle East. But for Muslims it holds special significance because it was used by the Prophet Muhammad for its benefits to eye health. Many young people are embracing this ancient tradition as a way to connect with their heritage and express their cultural identity.

In addition to its cultural significance, the revival of ithmid can also be attributed to its perceived health benefits. Owners of the Athmad19 Instagram store told Arab News: “Prophet Muhammad recommended its use for many reasons, mainly its many benefits for improving eye health and for cosmetics.” The owners said that they were inspired to create their business because of the lack of authentic ithmid kohl.

“We strive to revive the Sunnah of the Prophet, peace and blessings be upon him, and remind people of the benefits of ithmid kohl,” they said. Ophthalmologists and scientists have conducted studies on the efficacy and safety of ithmid for use around the eyes. These studies found that authentic ithmid can have benefits, such as reducing eye irritation and improving vision.

According to the World Health Organiza.