MADRID — Iberostar Group’s strong 2024 included managed revenues of 4,468 million euros, representing a 17% increase compared to 2023, driven by the growth of its two divisions: Iberostar Hotels & Resorts and World2Meet. Iberostar Group’s Vice Chairman and CEO, Sabina Fluxá, said: “2024 has been a record year for Grupo Iberostar. Growth and profitability have worked hand-in-hand, driving sustained progress across all areas of the business.
” For the year ahead the company will continue to focus on quality in the customer experience, training and development of talent and responsible tourism to continue generating a positive impact, she added. In 2024, the company grew its workforce by 1,800 employees, surpassing 37,000 people globally, while continuing its investment in homegrown talent. NEW RESORT OPENINGS The hotel division, which ended 2024 with 31,500 rooms across 100 properties in 14 countries, reported positive results and remains a key contributor to the group’s profitability.
A sustained increase in demand from key source markets, along with ongoing investment in its assets over recent years, resulted in an 8% rise in Revenue Per Available Room (RevPAR) compared to 2023. Total managed revenues reached 2,180 million euros, marking an 8% increase compared with the previous year, accompanied by an EBITDA growth of 13%. “In the hotel division, planned investments for 2025 will approach 210 million euros, demonstrating our long-term vision and the company’.