Mirchi RJ Jeeturaaj has ruled the airwaves of Mumbai with his captivating voice for over two decades. Yet his face has remained a mystery. His journey has been an inspiration to fans.
An orphan found on the banks of the Yamuna River, Jeeturaaj was raised by an army couple. The fire within him and his passion for radio eventually led him to become the voice of Times FM 107.1, India's first FM radio station & now has been ruling the waves of 98.
3 Mirchi, Mumbai, as the undisputed leading prime-time jock. RJ Jeeturaaj's face reveal Living rent-free in the hearts of millions, the radio icon has a pre-Diwali gift for his listeners. Jeeturaaj made a historic decision to reveal his face and that too in the heart of Mumbai, Dharavi.
The campaign, "Dharavi Ke Dil Pe Karega Raaj, Mirchi Jeeturaaj," ran from October 21 to 25, 2024. This event was more than just a personal milestone - it was a tribute to the vibrant and resilient community of Dharavi. ALSO READ: Mirchi Launches Season 6 Of FLAT 983 To Reward Unsung Heroes For years, Jeeturaaj lived by the words a famous singer once told him: ‘Meri Awaaz Hi Meri Pehchaan Hai’.
It became his guiding principle, and he kept his face hidden, letting his voice define his persona. But with the rise of the digital era, countless YouTubers and Influencers began falsely claiming to be RJ Jeeturaaj. Many times they tried to tarnish his image.
Noticing that such incidents had been repeated, Jeeturaaj took the decision of bringing his real self i.