HERZOGENAURACH, Germany — From upcycling to generating electricity from potatoes, PUMA puts two footballers and a fashionista to the test to see who will earn the most green flags. Each week, will present this trio with playful sustainability challenges, aiming to inspire and educate listeners on how everyday choices impact climate change. The challenges showcase how even small changes can make a big difference in reducing our environmental footprint.
Whoever is most successful each week wins a green flag – so get ready for some friendly competition! Anne-Laure Descours, Chief Sourcing Officer at PUMA, said: Upcoming episodes include: Green Flags speaks to PUMA’s commitment to increase transparency and engage the next generation in the brands efforts to become more sustainable. Following on from announced in 2019, PUMA has recently announced their new in Human Rights, Circularity and Climate, setting out how the brand will continue to reduce their impact. PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories.
For 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion.
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