Pritika Swarup, Founder and CEO of Prakti Beauty on her morning to evening beauty I love my morning rituals. Despite not being a natural early riser, I ensure I have 2 to 3 hours to myself before beginning my workday. My routine starts with a 5-minute meditation and a few breathing exercises, followed by a low-impact workout like Pilates or CorePower Yoga.
Then, I take a walk with my dog Bella, to enjoy the fresh air, especially along the west side by the water in New York, now that the weather is so nice. Afterwards, I prepare my CCF tea (cumin, coriander, and fennel) at home – it’s my favorite detox drink. Then I do my skincare routine, starting with Solawave red light therapy and continuing with my daily 4-step skincare regimen (RaniRitual) from Prakti.
This routine keeps my skin healthy and radiant! SundaSkin Serum and SapnaSoft Moisturizer are the perfect base for makeup if I’m going to do a quick fresh look or heading to a shoot. My evenings are dedicated to spending time with the people I love. I make it a priority to have a date night at least once a week, whether it’s going for a long walk together or watching our favorite movie.
I also make sure to call my family and occasionally have dinner with friends. My evening beauty routine also starts with RaniRitual, but it’s more indulgent because I love incorporating a mask. Depending on my skin’s needs, I use either a detox or moisture mask.
Lately, with all my traveling, I’ve been using Prakti’s MahaMask.