Prada was all about subverting conventions at its SS25 show at Milan Fashion Week, from shoulder straps and grommeted distressed leather to futuristic accessories Sister brand Miu Miu may be the talk of the town these days but Prada, co-designed by Miuccia Prada and Raf Simons, is still the laboratory of ideas setting the fashion agenda and driving the conversation season upon season. Swathes of aqua green satin, a material that has long been a staple of Prada’s creations, covered the seats in the show venue, matching the colour of the runway, but the shiny and glossy fabric barely made an appearance in the show. {"@context":"https://schema.
org","@type":"ImageObject","caption":"A ladylike-meets-sci-fi look that features hole-punched garments at Prada’s spring/summer 2025 show at Milan Fashion Week. Photo: Reuters","url":"https://img.i-scmp.
com/cdn-cgi/image/fit=contain,width=1024,format=auto/sites/default/files/d8/images/canvas/2024/09/20/735c8753-33b1-4129-a69d-31489f6400d7_0d0cc0ad.jpg"} A ladylike-meets-sci-fi look that features hole-punched garments at Prada’s spring/summer 2025 show at Milan Fashion Week. Photo: Reuters Advertisement Instead, pierced and grommeted distressed leather, shiny silver metallics, sturdy wool and sheer fabrics dominated a collection that had the slightly perverse undertones Prada is synonymous with and was accompanied by sinister techno music.
You can just picture Miuccia and Simons looking at the floral-printed dress that opened the show.