Popular chain Chili's draws in customers luxurious tribute to Big Mac that isn't much more expensive than McDonald's By Emma Richter For Dailymail.Com Published: 23:53 BST, 18 August 2024 | Updated: 00:06 BST, 19 August 2024 e-mail 18 View comments A famed restaurant chain known for launching its own Big Mac tribute has customers flocking to try their meal deal. Chili's new Big Smasher is available for just $10.
99 as part of the '3 for Me' value meal which includes a side, such as fries or mashed potato and a beverage. With fast food prices surging around the country, efforts to help consumers access more for less are paying off with Brinker International, the restaurant's parent company, reporting an increase in sales of about 15 percent. Although the Big Smasher doesn't have the extra bit of bun in the middle like its McDonald's rival, it has 'twice the beef of a Big Mac and flavors fast food lovers will recognize.
' Fixed with diced onions, lettuce, pickles, cheese and Thousand Island dressing, the burger has 'significantly outperformed the industry in both sales and traffic during the quarter,' according to Brinker CEO Kevin Hochman. Brinker International, Chili's parent company, reported a nearly 15 percent increase in sales and about six percent in traffic all thanks to the new Big Smasher burger meal (pictured) A Big Mac from a McDonald's in Branford, Connecticut sells for a whopping $14.69 The CEO added that the new affordable meal will continue for the rest of the yea.