Article content The Pacific National Exhibition has announced the name for the new amphitheatre. Drum roll, please ..

. It’s Freedom Mobile Arch. The Canadian telecommunications company purchased the naming rights as part of a 12-year partnership, which includes supporting PNE events, such as its annual summer fair.

The cost of the sponsorship has not been disclosed. Freedom Mobile then asked B.C.

residents to vote on four options: Freedom Mobile Amp, Arch, Rise or Place. When complete in the summer of 2026, the venue will be used to host music and culture events — ranging from the summer night concerts at the PNE Fair, to arts and culture performances by symphonies, cultural innovators, community organizations and others, according to a PNE news release Saturday. “We hope that the Freedom Mobile Arch will become an iconic landmark in Vancouver and B.

C.,” said Jean B. Péladeau, senior vice-president of Videotron, Fizz, and Freedom Mobile, in a statement.

PNE president Shelley Frost, said the Arch choice was a clear winner, with more than double the votes of the other choices combined. “When it opens in 2026, the Freedom Mobile Arch will be the home of incredible experiences and arguably one of the most beautiful outdoor amphitheatre stages in North America,” she said. PNE staff say the venue’s clear-span wood roof — which will be one of the longest of its kind in the world — is engineered to act as a significant sound barrier to mitigate noise bleed into th.