Saturday, August 31, 2024 Iran , a country steeped in rich history and culture, has emerged as the world’s most affordable beach destination this International Beach Day. This transformation is driven by the devaluation of the Iranian rial, currently the cheapest currency in the world, making Iran an incredibly attractive option for budget-conscious travelers. The affordability brought by the weak rial allows visitors to enjoy Iran’s stunning beaches and cultural experiences at a fraction of the cost compared to other luxury destinations in the region.

Because of its weak currency, Iran has witnessed a remarkable surge in tourism. Last year, tourism arrivals in the country increased by an impressive 43%, according to data from the United Nations World Tourism Organization (UNWTO). This growth propelled Iran six places up in the global rankings of top tourist destinations.

In 2023 alone, approximately 5.9 million tourists visited Iran, a significant rise from the 4.1 million reported in 2022.

This uptick in tourism is even more remarkable considering that just a year earlier, in 2021, the industry was still reeling from the impact of the COVID-19 pandemic. In fact, tourist arrivals quadrupled in 2022 compared to 2021, signaling a robust recovery and growing interest in Iran as a travel destination. Additionally, Iran offers visa-free entry to citizens of 33 countries, further enhancing its appeal as a top beach destination this International Beach Day.

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