PINEAPPLES, cocktails and Hawaiian shirts filled every corner of Northwich as the town celebrated what has fast become the most popular day of the year. The Piña Colada Festival returned on Saturday (August 17), bringing with it the largest footfall figure for any live event held in Northwich. Witton Street, Barons Quay and Apple Market Place were all full of joyful faces as people of all ages enjoyed live music, dancing, games, parades and more.
Ellis Wardle, chair of Northwich Business Improvement District, said: “The town’s hospitality businesses really get on board and the number of businesses joining in with food and drink offers and dressing themselves and their venues for the day certainly adds to the carnival atmosphere. “We know from talking to businesses that this year has been a particularly good one for many of them and that is what this is all about; encouraging people to visit Northwich and spend time and money in our fantastic venues. “With the free activities and games for our younger visitors the event really is becoming a firm family favourite too.
" Crowds fill Apple Market Place (Image: Newsquest) The festival was delivered by the BID in partnership with Northwich Town Council and Cheshire West and Chester Council, with support from Radio Northwich. Councillor Sam Naylor added: “It was great to see Northwich streets full of people enjoying themselves on Saturday. “As one of, if not the, biggest events in Northwich’s annual calendar the Piñ.